Effektive Reach, previously known as AFDM serves as the digital media arm of Arabia group. It aims to become a regional player in terms of media and platform development. 

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With technical knowledge and practical experience, the team is able to provide its clients with innovative and effective cross-platform marketing solutions to help grow their business, improve sales and achieve the desired results. As part of its client-centered digital media strategy, Effektive Reach strongly believes in remarketing, an online marketing tool that helps connect advertisers with potential customers as well as retain existing customers. After experience, Effektive Reach came to see that it is highly effective in both results and cost. 

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Today, after certification by Google, Facebook and several other online platforms; Effektive Reach will make it its mission to reach people everywhere and redefine the digital marketing scene in Jordan and the Region.